Art Direction for the Reopening of the FREITAG Store based in Tokyo Shibuya. The work included the branding of the opening event, the respective material for Social Media channels and exhibition graphic design. Visitors were gifted a branded aluminium cup, which was locally recycled. In collaboration with the artists from Gelchop repurposed objects from the former store interior were exhibited and could be required via an auction.
Project Team:
Lukas Meier, Oliver Fischhaber, Yusuke Wakino, Yuki Sawada